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From the Field

The Mack Media Blog

Expert insights on sports videography, NIL content creation, wedding filmmaking, and building a media company — from practitioners, not spectators.

Media Business
Media Business

From $8 Highlight Videos to Adidas Campaigns: How Mack Media Started

The real story of building a sports media company — starting at 13 years old with $8 AAU highlight videos and growing into national campaigns for Adidas, Gatorade, and the Big Ten.

Kage McCorkle ·
Sports Videography
Sports Videography

How to Make a Basketball Highlight Film That Gets You Recruited

A step-by-step guide to building a basketball recruiting reel college coaches actually watch — structure, length, footage, music, and the mistakes that get films skipped.

Kage McCorkle ·
Sports Videography
Sports Videography

Sports Videography: The Complete Guide (From the Team Behind Gatorade & the Big Ten)

Everything you need to know about sports videography — types of coverage, what it costs, how to choose a sports video production company, and when to go pro.

Kage McCorkle ·
Wedding Videography
Wedding Videography

How Much Does a Wedding Videographer Cost? (Real Pricing, No Runaround)

What wedding videography actually costs, what drives the price up or down, and how to compare packages — with Mack Media's real starting prices published.

Kage McCorkle ·
NIL Content
NIL Content

What Is NIL Content Creation? A Guide for Brands and Athletes

NIL content creation explained — what it is, how brand-athlete campaigns actually get produced, what brands should look for, and how athletes build content that lands deals.

Kage McCorkle ·
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